HVOD (Hybrid Video on Demand)

HVOD (Hybrid Video on Demand) combines different VOD models, such as SVOD (subscriptions) and AVOD (ad-supported), into one platform. It gives users the choice between watching free content with ads or paying for premium content without ads.

In the Netherlands, NLZIET perfectly illustrates this model. Users can choose a paid subscription to access a wide range of content without ads, but there are also programs available with ads for free or at a lower cost. This makes it a clear example of an HVOD model in the Netherlands.