On behalf of KrisKras Communicatie, Elma Media will manage acquisitions for the communication tools of the Unie van Waterschappen. KrisKras Communicatie is developing a renewed strategy and a new design for the magazine. Starting June 1, 2024, Elma Media will handle ad sales for the magazine 'Het Waterschap' and the monthly digital newsletter of the Unie van Waterschappen. 'Het Waterschap' is published four times a year with a circulation of 3,700 copies and is aimed at water board chairmen, water board executives, secretary-directors, water board directors, other water board employees, provincial administrators and officials, municipal administrators and officials, and government-related institutions.