DPG Media haalt advertentieverkoop binnen haar nieuws- en magazine-apps uit open market

DPG Media

As of November 1, 2024, DPG Media will no longer offer ad space in the apps of its news and magazine titles via the open market. Advertising purchases for apps such as NU.nl, AD, de Volkskrant, Libelle, and Margriet will now only be available through direct buying, private deals, or DPG Media's own Ad Manager platform. By eliminating the open market, where ad space is sold globally via auction without direct contact between publishers and advertisers, DPG Media aims to focus on direct collaboration with advertisers. Information on advertising options and costs can be found on Retriever.

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Meet the professionals…

Image of Joost Geurtsen
Joost Geurtsen
Head of Brand Partnerships, Sponsorships & Branded Content at FD Mediagroep
In three words: Curious, positive, and creative.
cup of coffee
A cappuccino made with good beans and fresh milk — that’s what gets me out of bed in the morning. Or maybe not. But I won’t say no to a good dirty chai either. You work in Amsterdam, right.

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